Happy International Women’s Day everyone.
As a tech and software innovator in the marketing tech industry, we feel it is our duty to be facilitators of change, both in the products we create, and in the culture of our workplace environment and the community at large. The mutually beneficial relationship between business and inclusivity is key to remaining nimble in our mindset toward the tools of our trade, the people in our teams, and the clients we are advocates for and give assistance to.
Our mandate as an organization and a leader in our category is simply to create good career jobs for women, non-binary and underrepresented peoples in tech. By creating a workplace that looks beyond one’s identity and appearance or disability, and creates opportunities for them to learn, grow, and thrive in one of the most cutting edge industries in Canada, we benefit not only the individuals we work with, but also the business community at large in showing through our own work the outcome of simply remaining nimble in our mindset. The message we’re sending to our colleagues and counterparts is simple: adding new perspectives and opening up opportunities is better for business, better for our culture, and better for our communities, both in and out of the workplace.
“I am extremely proud of the women I have the opportunity and privilege of working with, and in turn I can only hope they are proud of my as their representative and as a leader for their organization.” – Joel Arbuckle, President.