Benjamin Bridge's ecommerce website development and digital marketing transformation.
Client: Benjamin Bridge
Show me the specifics of…
Show me the specifics of…
Ecommerce Web Development
Our expertise in Shopify web development has been instrumental in streamlining their online store, making it more user-friendly and efficient. With a focus on conversion rate optimization, we've ensured that every visitor to the Benjamin Bridge website has a seamless and engaging shopping experience. Here's what we saw after the relaunch:
36% increase in total sales ($) - showing overall, the project increased the primary goal of the sales channel.
116% add to cart rate increase - meaning it was easier for users to consider a product before starting to build a cart.
76.4% increase in conversions (purchases) - demonstrating it was easier to get in, and get checked out for all user stories.
-4.3% decrease in event count per user - showing it took users less actions on site to accomplish their goal.
6% increase in average session duration - users took more time considering products in an effective way.
Klaviyo Email database management and migration
But our work didn't stop there. Recognizing the importance of effective email communication, we took charge of their Klaviyo email database management. This involved a meticulous migration process, ensuring that no customer data was lost and that every subscriber received timely and relevant content.
One of the standout features of our collaboration has been the integration of cross-platform customer data. By creating marketing automations that respond to real-time customer behavior, we've been able to deliver personalized content that resonates with Benjamin Bridge's audience.
Custom Google Looker Studio KPI Dashboard
To further enhance their marketing operations, our team developed a custom KPI dashboard. This tool provides the Benjamin Bridge team with invaluable insights into their analytics, allowing them to make data-driven decisions that drive growth.