Here's a list of our favourite hits and misses from the Super Bowl LIV ad spots. What did they spend $5.6 million on?! The Misses Audi Presents: Let It Go Perhaps one of the least was Audi Presents: Let It Go. Frozen, Game of Thrones, luxury automobiles - why? https://youtu.be/WvEAklsAAts...
When household shaving brand Gillette launched their latest ad campaign focused on shifting their tagline “The best a man can get” to “The best men can be,” they received both overwhelming support and abuse, along with a significant amount of earned media coverage and virality. Without taking into consideration socio-political...
Dove’s latest Facebook campaign featuring a black woman removing a brown T-shirt to reveal a white woman in a pink T-shirt underneath has received widespread backlash and gone viral this week. The racially-insensitive blunder attempted to show the diversity of beauty in the world, but was ended up falling flat...
